Domain names, search terms, and search engine rank in Bing
A very small website can get a high search engine rank with Microsoft Bing, if the domain name is the same as a user's search term. In 2006, MSN UK gave similar results.
For the domain names that are in the table, the search term corresponds to the domain name. For example, for user-guide.co.uk, the search term is user guide.
| Results for MSN UK, 2006-09-26 | Results for Bing, 2010-02-15 | ||||||
|---|---|---|---|---|---|---|---|
| Domain name | Available | Pages | Rank | Total results (millions) | Pages | Rank | Total results (millions) |
| software-documentation.co.uk | 2006-07-11 | 7 | 1 | 9.6 | 7 | 1 | 63.1 |
| technical-writing.co.uk | 2006-08-04 | 2 | 1 | 12.0 | 8 | 2 | 65.9 |
| user-guide.co.uk | 2006-07-11 | 8 | 7 (no screenshot) | 57.1 | 8 | 1 | 220.0 |
To see a screenshot of a search result, click the value in the Rank column.
Each website contains the applicable search term. However, to get a high search engine rank in Bing, a website does not need to be large. Additionally, the content does not need to be new. The content of software-documentation.co.uk and user-guide.co.uk has not changed much since the initial evaluations in 2006.
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